DON’T PANIC
Once again Yelena Konovalova continues to offer her idiosyncratic take on casual wardrobe staples counterbalanced with the visual intricacy of prints. Paper cut outs are, again, the basis for all designs.  Now, this formula is taken to another dimension by working with a kaleidoscope of colors and adding texture through a variety of techniques such as three-dimensional puff print and velvety flocking. Fabrics have evolved into blends of comfort cotton and soft touch viscose. 

Inspired by the humor and imagination The Hitchhiker's Guide to the Galaxy by Douglas Adams, this collection of CUT-IT-OUT takes us on an intergalactic journey into the future. Adventurous scenarios and surreal personas spark off the imagery – from fantastic flowers and pumping stars to giant hearts and futuristic masks. Yet, this stellar outing centered around casual wares, where CUT-IT-OUT universe calls to celebrate momentum and most importantly "don't panic!"

SUPER SUPER April 2009

L'OFFICIEL March 2009

OGGI January 2009

HIGHSNOBETTE January 2009

WHO'S NEXT January 2009

C'EST LA VIE January 2009

YELLE Yelle "C'est l'Amerique" Tour 2008 teaser

SPIN - NPSH November 2008

COSMOGIRL October 2008

TEEN VOGUE April 2008

STREET September 2008

BBBULLETIN July 2008

El Fashionista July 2008

STYLE.COM May 2008

N.E.E.T. MAGAZINE June 2008

DAZED March 2008

TEENVOGUE April 2008

FADER January 2008

STREET September 2007

STYLEBUBBLE October 2007

BLACK IS BACK January 2008

DAILY CANDY December 2007

STYLEDASH January 2008

ASIAN CAJUNS January 2008

STREET February 2007

A SHADED VIEW ON FASHION September 2007